Tuesday, January 11, 2011

Mini Hearing Aid's "Said ___, Heard ___"

So this is a pretty cute campaign idea by Monday in Bangkok for Mini's hearing aids.

The first features a duck, then all the things the word duck could be confused with. The second is the same but with a dog. The headlines are "Said 'duck.' Heard 'duck.'" and "Said 'dog.' Heard 'dog.'"

It's kind of fun to figure out what each picture is. Good concept and interesting art direction. Click to see them larger.


Photos via Ads of the World

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