Tuesday, January 11, 2011

Android's "Wake Up"

Hey iPhone users. 

Remember on January 1st and 2nd when the iPhone alarm glitched? Your alarm didn't go off, you were late, and it sucked?

Well Android has a print ad response to that, done by McCann Istanbul.


I adore the simplicity of this ad. And it's pretty clear who it's targeted to. "Wake up. Android. Created and shared by Google."

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